Persuasion IQ Skill #1 – Mindset of Influential People How Conflicting Beliefs Are Stalling Your Success Beliefs are only one of the pieces to a successful mindset. I spent years monitoring, interviewing, and watching successful influencers. What are their…
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Episode 382 – Persuasion IQ Skill #1 – Mindset of Influential People
Posted in Podcasts Tagged with: can you control your thoughts, conflicting beliefs, habit and success, how leaders think, kurt mortensen, Laws of charisma, no thought rent free, psychological edge of sales people, self discipline, strategic mindset, success mindset, successful sales brain, thoughts control emotion control actions, vision vs worry, what is your persuasion iq
Episode 381 – Why People Resist Change And How To Persuade Them
Why People Resist Change And How To Persuade Them I’d say now is the time to take a careful look at your personal development program. Are there ways it can be enhanced? Every day, you are either learning or…
Episode 378 – As Trust Erodes – Become Trustless
As Trust Erodes – Become Trustless Trust is critical in persuasion. Unfortunately, we live in a day and age when people are more skeptical and mistrustful than ever before. Twenty years ago, the mindset was: “I trust you; give…
Posted in Podcasts Tagged with: bitcoin, bitcoin mining, blockchain, borrow credibility, btc, cryptocurrency, how to build trust, kurt mortensen, Laws of charisma, selling and free, sequential request, trustless, what is trustless, when trust is lost
Episode 377 – How To Use Forensic Interrogation Techniques To Influence – Interview With Michael Reddinton
How To Use Forensic Interrogation Techniques To Influence – Interview With Michael Reddinton One of the major distinctions between mediocre persuaders and highly successful persuaders is the amount of talking they do and the number of questions they ask.…
Posted in Podcasts Tagged with: CFI - certified forensic interviewer, Honest without being hurtful, How build trust during crisis, human behavior through interrogation, kurt mortensen, Laws of charisma, Michael Reddinton, non-confrontational interview techniques, People react the strongest to what they hear first
Episode 376 – How To Use Emotion, Mood And Vibe To Persuade A Jury Or Prospect – Robbie Crabtree Interview
How To Use Emotion, Mood And Vibe To Persuade A Jury Or Prospect – Robbie Crabtree Interview Learn how to be prepared to handle hecklers and those that will ask the tough questions. Learn to connect on a personal…
Posted in Podcasts Tagged with: become a compelling communicator, Best way to trigger emotions in courtroom, Difference between a jury trial and a sales presentation, influence and public speaking, kurt mortensen, Laws of charisma, national speech competition, Performative Speaking, presentation skills and persuasion, Robbie Crabtree, sharpen your speaking skills, the right words and the right emotion
Episode 198 – Raise Your Price, Work Less & Make More Money – Interview with Dave Negri
Raise Your Price, Work Less & Make More Money – Interview with Dave Negri Using “pricing” as a marketing strategy is often overlooked by entrepreneurs. It may be a little scary, but sometimes all you need is a higher…
Episode 197 – TEFAMA – How The Brain Works
TEFAMA – How The Brain Works Thoughts Control Actions I have already spoken at length about the necessity of positive mental programming and the initial steps one must take to put this powerful tool into practice. Great persuaders gain…
Posted in Podcasts Tagged with: amy cuddy, how the brain works, kurt mortensen, Laws of charisma, power poses, presence, thoughts and subconscious mind, thoughts control emotions
Episode 196 – Anthony Iannarino – Becoming The Trusted Advisor
Anthony Iannarino – Becoming The Trusted Advisor What Is Not Advice Your product is not advice. Nor is your service. Nor are the solutions that you happen to sell. The features, benefits, and advantages of what you sell are…
Posted in Podcasts Tagged with: advisor vs salesperson, Anthony Iannarino, become a consultant, becoming trustworthy, building trust, kurt mortensen, Laws of charisma, the sales blog
Episode 195 – Lie Detection and Human Deception
Lie Detection and Human Deception Negotiation Versus Persuasion Let’s talk about where negotiation fits into the world of persuasion and the difference between the two. Persuasion occurs when your ideas are so convincing that the other party ends up…
Posted in Podcasts Tagged with: how to spot a lie, human deception, kurt mortensen, Laws of charisma, lie detection, why people lie
Episode 169 – Dealing With the Angry Prospect
Anger is a secondary emotion. A prospect’s anger is usually an indicator that something else is askew and that he needs or wants attention. When we are angry – we want attention or action now. You can assist in diminishing…
Posted in Podcasts Tagged with: anger, heuristic cues, intuition, kurt mortensen, Laws of charisma, maximum influence, mood, steve olson
Episode 168 – What Puts the Brakes on Success
Willingness to confront your fears is critical to mental programming. Great persuaders have mastered their fears. You will be tempted to leave your fears buried, but they will invariably come back to haunt you. It is much better to deal…
Posted in Podcasts Tagged with: fears, kurt mortensen, Laws of charisma, maximum influence, mental programming, public speaking, steve olson
Episode 167 – Interview with Matt Powell on Brain Wiring
On Episode 167 of Maximize Your Influence, Kurt and Steve interview Matt Powell. Matt asks an important question other personal growth planning books never ask: what if you are choosing the wrong goals? Having taught thousands of students and selling…
Posted in Podcasts Tagged with: Brain Wiring, failures, kurt mortensen, Laws of charisma, Matt Powell, maximum influence, personal growth, steve olson
Episode 166 – Double Your Referrals With Donald Kelly
If you’ve been in sales or business for long, you know that a “referred” lead is 10 times better than most cold calls. On this episode, Kurt and Steve interview Donald Kelly, the Sales Evangelist about how you can double…
Posted in Podcasts Tagged with: cold calls, Donald Kelly, kurt mortensen, Laws of charisma, maximum influence, referral generation, Sales Evangelist, steve olson
Episode 165 – NLP and Influence
Well, it’s finally over. The 2016 presidential election is in the books. Wow. Just wow! Kurt and Steve discuss the election and some of the tactics used by both sides that ultimately led to the victory by Donald Trump. If…
Posted in Podcasts Tagged with: Eckhart Tolle, kurt mortensen, Laws of charisma, maximum influence, nlp, self-hypnosis, steve olson, subconscious
Episode 164 – Ego and Persuasion
Kurt and Steve start this episode by discussing how we can achieve effective presence as a persuader. Kurt also laments the end of boating season. They then continue their discussion about dealing with difficult people…specifically delving into low self-esteem. One…
Posted in Podcasts Tagged with: confidence, ego, kurt mortensen, Laws of charisma, maximum influence, praise, self esteem, steve olson
Episode 158 – Hijack A Negotiation Using Emotions
After last week’s interview with Chris Voss, Kurt and Steve dive deeper into negotiations and how emotions can hijack them. This has a negative connotation with most…but why not be the hijacker here? Emotions can be a powerful tool in…
Posted in Podcasts Tagged with: chris voss, emotion, kurt mortensen, Laws of charisma, leadership, maximum influence, negotiation, never split the difference, persuasion iq, steve olson
Episode 157 – Negotiation Tips from an former FBI Hostage Negotiator
On this episode, Kurt and Steve discuss the recent bad publicity for Samsung and their Galaxy Note that apparently catches on fire. Whether it’s true or not, when the FAA warns travelers about your product it can’t be a good…
Posted in Podcasts Tagged with: chris voss, kurt mortensen, Laws of charisma, maximum influence, negotiation, never split the difference, steve olson
Episode 156 – Solve Objections in Advance
Did you know that money can buy happiness? A recent study published in “Psychology Today” shows just that. Kurt and Steve discuss the ins and outs of this study and how money certainly can buy happiness…up to a point. Continuing…
Posted in Podcasts Tagged with: influence, kurt mortensen, Laws of charisma, leadership, maximum influence, motivation, negotiation, objections, persuasion, steve olson
Episode 155 – 3 Quick Keys to Rapport
It is human nature to mirror and match, or to “synchronize” with, the people we connect with.28 We don’t even think about it. It happens so quickly and so subconsciously that without a replay, one is unlikely to even notice…
Posted in Podcasts Tagged with: influence, kurt mortensen, Laws of charisma, leadership, maximum influence, motivation, persuasion, rapport, steve olson
Episode 154 – 3 More Keys to Persuasive Presentations
If all my talents and powers were to be taken from me by some inscrutable Providence, and I had my choice of keeping but one, I would unhesitatingly ask to be allowed to keep the power of speaking, for through…
Posted in Podcasts Tagged with: cognitive dissonance, dissonance, influence, kurt mortensen, Laws of charisma, maximum influence, persuasion, steve olson
Episode 153 – 3 Presentation Killers
What can you do in the first thirty seconds of your encounter to capture your audience’s attention? Can you prove to them that you are worth listening to? Think about this: Every time you communicate with someone, they are paying…
Posted in Podcasts Tagged with: how to use powerpoint, kurt mortensen, Laws of charisma, maximum influence, powerpoint, presentation blunders, speaking mistakes, steve olson
Persuasion Tool #9 – Door In The Face – Perception of Value
Persuasion Tool #9 – Door In The Face (Perception of Value) I know you’ve met people that need your product, want your product, like your product, and can afford your product, but you still get resistance. Let’s continue with the…
Posted in Persuasion Tools Tagged with: DITF, door in the face, kurt mortensen, Laws of charisma, objections, perception of value, persuasion tool, sales, too expensive
Episode 129 – How Empowerment Increases Influence
After some banter about Steve’s trip to Cabo San Lucas, offending more people, and talking about food, Kurt and Steve discuss a recent article by Psych Central. You know those random “aha” thoughts you get? It turns out they’re usually…
Posted in Podcasts Tagged with: aha, Donald Trump, ego, empowerment, inner voice, intuition, kurt mortensen, Laws of charisma, marco rubio, motivation, ronald reagan, self esteem, steve olson
Episode 121 – Get Prospects To Persuade Themselves
Leon Festinger formulated the “theory of cognitive dissonance” at Stanford University. He asserted, “When attitudes or beliefs conflict with our actions, we are uncomfortable and motivated to try to change.” Festinger’s theory sets the foundation for the Law of Dissonance.…
Posted in Podcasts Tagged with: cognitive dissonance, commitments, justify, kurt mortensen, Laws of charisma, leon festinger, maximum influence, rationalize, stanford, steve olson
Episode 92 – Three Catastrophic Mistakes Veterans Make
If you’re like most people, you don’t really enjoy paying taxes. A study in the UK recently discovered how to vastly increase the rate of collected taxes, just by adding one simple sentence to collection notices. Kurt and Steve discuss…
Posted in Podcasts Tagged with: cnn, kurt mortensen, Laws of charisma, persuasion iq, sales mistakes, sales rookies, selling
Episode 86 – Is Your Prospect Visual, Auditory, Or Kinesthetic?
After discussing Kurt’s recent trip to Las Vegas, Kurt and Steve discuss an article that may be helpful if you’ve been to Vegas recently: “Are White Lies Good For Relationships?” You’ll be surprised at the conclusion! How can we tell…
Posted in Podcasts Tagged with: auditory, eye movement, kinesthetic, kurt mortensen, Laws of charisma, nlp, relationships, steve olson, visual, white lies
Episode 81 – Does Your Prospect’s Mood Matter?
Have you ever given a presentation and had a tough time connecting with the audience? Some audiences are just difficult. Other audiences can be connected with if you know some basic pointers. For this week’s article, Kurt and Steve discuss…
Posted in Podcasts Tagged with: attitude, connecting with audience, harvard business review, hbr, kurt mortensen, law of involvement, Laws of charisma, mood, sales, selling, steve olson
Episode 1 – Subconscious Triggers and Charisma
Welcome to Maximize Your Influence! On this episode, Kurt and Steve discuss the all important topic of Charisma and how it applies to persuaders and negotiators everywhere. They discuss how charisma (or the lack thereof) has influenced the Anthony Wiener…
Posted in Podcasts Tagged with: amygdala, animal brain, Charisma, kurt mortensen, Laws of charisma, maximum influence, negotiation, Persuasion IQ & Sales Mastery, steve olson, subconscious triggers