How Free Increases Engagement, Involvement And Sales Obligation has been used as a persuasive technique since the beginning of time. We see companies offering free downloads, free estimates, or gifts in the hope of opening the door to persuasion.…
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Episode 524 – How Free Increases Engagement, Involvement And Sales
Posted in Podcasts Tagged with: Brand Loyalty, BYU, Cornell, Costco samples, Customer Engagement, do samples increase sales, end-of-aisle displays, fitd, freebies work, freemium, Gain publicity, give away for free, Introduce your product to new audiences, kurt mortensen, maximum influence, persuasion iq, Product sampling statistics, Psychology of Free, reciprocity, University of Wisconsin-Madison, what should I give away for free, Word free
Episode 396 – How Costco (And Other Retail Stores) Get Your Money
How Costco (And Other Retail Stores) Get Your Money What are the subconscious triggers that cause you to buy more? A Face can reveal if you’re rich or poor Join me for this week’s podcast as I talk about…
Persuasion Tool #5 – Instant Rapport
Persuasion Tool #5 – Instant Rapport Let me ask you this question. Do you know that annoying person that rubs you the wrong way? You know that person that nobody really likes? You know that person that thinks they’re funny,…
Posted in Persuasion Tools Tagged with: compliments, gifts, kurt mortensen, maximum influence, obligation, persuasion tool, pregiving, reciprocity
Persuasion Tool #2 – Reciprocity
Reciprocity is also called pregiving and creates a feeling of obligation in the mind of your prospect. This influence tool opens the door to influence and can help you prove your worth. Persuasion Tool #2 – Reciprocity Persuasion tool…
Posted in Persuasion Tools Tagged with: compliments, gifts, kurt mortensen, maximum influence, obligation, persuasion tool, pregiving, reciprocity