Double Down On Dissonance This episode explores the Law of Dissonance, a key strategy in persuasion that helps individuals convince themselves. Kurt introduces the concept by explaining cognitive dissonance, a psychological conflict between beliefs and actions that causes discomfort…

  How Humor Deflects Objections and Increases Influence In this episode Kurt discusses the impact of humor on persuasion, motivation, and influence. He explains how humor can build rapport, capture attention, and create positive emotional connections. Kurt also talks about…

  How To Turn A Foe Into A Friend, That Cold Shoulder Into An Instant Connection In this episode, Kurt Mortensen delves into the intricacies of motivation, brain function, and making buying decisions. Key topics include goal setting, minimizing risk,…

  The Buying Decision – How To Reduce Risk Maximize Reward This episode delves into strategies for enhancing influence, motivation, and success, featuring elements like goal setting and mindfulness. Kurt Mortensen shares personal anecdotes, such as a dentist’s poor follow-up,…

  Guaranteed Goals – The Science Of Maximum Success This episode explores the science behind effective goal setting and achieving maximum success. Kurt discusses common pitfalls like failing to set goals correctly and pre-excusing failure. He highlights the importance of…

  How To Read Thoughts And Minds – How Does Cold Reading Work This episode explores techniques to understand and influence people by decoding their thoughts, emotions, and behaviors. Kurt Mortensen delves into methods like hot and cold reading used…

  Learned Optimism vs Learned Helplessness Per Martin Seligman In this episode, Kurt delves into the power of mindset and its critical role in success. Starting with insights from his recent four-day event on Millionaire Psychology, Kurt explains the fundamental…

  NLP, Anchors – How Can They Help With Influence? In this episode, Kurt Mortensen explores the effectiveness of Neuro-Linguistic Programming (NLP) and its techniques for persuasion, motivation, and influence. Kurt discusses handling emotions like fear, shares insights from recent…

  Episode 540 – Communication Habits Of Successful Speakers – Michael Hoeppner Interview As a salesperson, you know how crucial communication is. But have you ever stopped to think about common mistakes that could sabotage your presentations and cost you…