FITD is a persuasion technique through which a persuader helps a prospect comply to a bigger request by using a smaller request first. This concept was first researched by Freedman and Fraser. Persuasion Tool #1 Manuscript – FITD…
Monthly Archives: January 2016
Persuasion Tool #1 – FITD
Posted in Persuasion Tools Tagged with: cognitive dissonance, fitd, kurt mortensen, laws of persuasion, maximum influence, self perception, sequential request
Episode 122 – Foot In The Door vs Sympathy
When we feel dissonance, we have to find a way to deal with the psychological tension. When the rubber band stretches, we cannot not live with this internal pressure. We will instantly try to find a way to relieve this…
Posted in Podcasts Tagged with: denial, dissonance, fitd, knox and inkster, kurt mortensen, laura kray, maximum influence, negotiation tip, steve olson, sympathy, uc berkeley, yes
Episode 121 – Get Prospects To Persuade Themselves
Leon Festinger formulated the “theory of cognitive dissonance” at Stanford University. He asserted, “When attitudes or beliefs conflict with our actions, we are uncomfortable and motivated to try to change.” Festinger’s theory sets the foundation for the Law of Dissonance.…
Posted in Podcasts Tagged with: cognitive dissonance, commitments, justify, kurt mortensen, Laws of charisma, leon festinger, maximum influence, rationalize, stanford, steve olson
Episode 120 – No Resolutions This Year
We are firm believers that we all have greatness within us. We believe that we each have within ourselves unwritten books, un-started businesses, brilliant ideas, great inventions, charitable ideas, and untapped energies. But sometimes we have a hard time knowing…
Posted in Podcasts Tagged with: dan jansen, goals, gratitude, kurt mortensen, maximum influence, new years resolutions, persuasion iq, steve olson