The 3 Keys To Increase Your Power Of Persuasion The moment people sense that you are attempting to persuade them, their resistance increases in size and strength. To counter this tendency, persuasion and sales must take place below the…
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Persuasion Tool #7 – Psychological Reactance
Persuasion Tool #7 – Psychological Reactance When you look at the world of influence, there’s always going to be resistance. Why do people say “no”? Why don’t they understand what you’re saying? Why isn’t everybody buying from you? Why doesn’t everybody…
Posted in Persuasion Tools Tagged with: kurt mortensen, maximum influence, persuasion tool, psychological reactance, scarcity, urgency, wiifm
Episode 132 – Perfect Persuasion Template
Steve feels very strongly about butchers who don’t trim spare ribs correctly. He leaves no doubt on this topic as the show get started. Luckily Kurt turns things around and reminds him that this is a show about persuasion, not…
Posted in Podcasts Tagged with: dr galinsky, enclothed cognition, featurevsbenefit, kurt mortensen, maximum influence, steve olson, university of persuasion, white coat, wiifm