Science Of Horror Movies – Turning Prospect Fear Into Focus Fear comes from uncertainty, financial challenges, past experience, or the fear of making a wrong decision. So, how do you switch them from fear to focus? Horror films offer…
Science Of Horror Movies – Turning Prospect Fear Into Focus Fear comes from uncertainty, financial challenges, past experience, or the fear of making a wrong decision. So, how do you switch them from fear to focus? Horror films offer…
Persuasion Tool #4 – Zeigarnik Effect This tool is something you can use in sales, negotiation and persuasive presentations. It’s called the Zeigarnik effect. This is the tendency in humans to remember uncompleted thoughts, ideas or tasks more than…