Blog Archives

Episode 512 – The Fake News of Persuasion And Sales

  The Fake News of Persuasion And Sales There is a big difference between a genuine question of concern and an “I’m done with you” objection. Is it a sign of interest or resistance? That is the key question. When

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Episode 504 – Offensive Persuasion Works – Sell Like The Soup Nazi

  Offensive Persuasion Works – Sell Like The Soup Nazi Hopefully, you have seen the Seinfeld episode about the Soup Nazi. Although the character in the show (modeled after a real person) is exaggerated for comedic effect, you could use

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Episode 503 – New Psychology of Objections

  New Psychology of Objectionse When you engage people in your message, objections are bound to arise. But fear not! Your ability to handle objections directly links to how deeply people connect with your words. Mastering the art of handling

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