Everything that we understand and know about our world is based around words. Words don’t just have meaning, they have feeling. That’s why some words in some languages just don’t directly translate. One particular author has used this to apparently…
Blog Archives
Episode 103 – Are Deeper Voices More Credible?
As we get closer and closer (even though it’s a long way away) to the 2016 presidential election, more and more persuasion blunders will be on display. A recent article shows that politicians who have deeper voices (yes, even women)…
Posted in Podcasts Tagged with: customers complain, DITF, Donald Trump, door in the face, emotional intelligence, expectations, fight on price, influence, influence and social media, kurt mortensen, law of contrast, law of expectations, leadership, maximum influence, motivation, negotiation, nlp, One Direction, persuasion, placebo, price, priming, reduce it to the ridiculous, social media, steve olson, sweeten the pot, twitter, value
Episode 102 – The Biggest Persuasion Blunder Of The Year!
You can’t visit a business web page without hearing “follow us on Twitter!” We’re certainly guilty of this too. Follow us on Twitter @influencemax! A recent article from Psych Central shows that when customers complain about a business on Twitter,…
Posted in Podcasts Tagged with: customers complain, DITF, door in the face, emotional intelligence, fight on price, influence, influence and social media, kurt mortensen, law of contrast, law of expectations, leadership, maximum influence, motivation, negotiation, nlp, persuasion, price, reduce it to the ridiculous, social media, steve olson, sweeten the pot, twitter, value
Episode 80 – How To Control Perceived Value
Have you ever encountered a prospect who had a skewed view of what they should pay for your product? Would you like to have more control about what your prospects think your product is worth? Tune into this episode for…
Posted in Podcasts Tagged with: cost, framing, kurt mortensen, law of contrast, maximum influence, perception, sales objections, steve olson, too expensive, value