Blog Archives

Episode 302 – How To Make Your Voice More Persuasive

  How To Make Your Voice More Persuasive The good news is you can change many characteristics of your voice. What does your voice project? Does your voice work for you or against you? Find out the ways to make

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Episode 301 – The Forgotten Shortcut to Success

  The Forgotten Shortcut to Success How do you mirror someone that is successful? How do you benchmark a thriving business? How do you find the answers to that open-book test on success? There are 10 free to very inexpensive

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Episode 300 – How Persuasion Has Changed – And How To Adapt

  How Persuasion Has Changed – And How To Adapt We have all seen great persuaders in action. We have been in the presence of persuasive experts who automatically attract everyone to them. Wherever they go, people are captivated and

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Episode 299 – Hidden Subconscious Triggers That Get You Every Time

  Hidden Subconscious Triggers That Get You Every Time You are being persuaded all around you – And you don’t even know it. Your environment (colors, smells, music, symbols, etc.) all have an impact on persuasion and influence. That impact

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Episode 298 – How Phubbing Hurts Persuasion

  How Phubbing Hurts Persuasion Listening is one of the most crucial human relations skills. Listening is how we find out people’s code, preferences, desires, wants, and needs. It is how we learn to customize our message to our prospects.

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Episode 297 – Hard Negotiation Techniques – Those Dirty Tricks

  Hard Negotiation Techniques – Those Dirty Tricks There are those dirty techniques that are very old school and can be very intimidating. These dark mind tricks are being used against you. These tricks are still being taught today especially

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Episode 296 – How Being Nice Or Optimistic Hurts Persuasion

  How Being Nice Or Optimistic Hurts Persuasion Did you know that being nice or unselfish could hurt your ability to persuade? What about those people that are so optimistic that you want to hit them? People don’t really like

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Episode 295 – The Cement Dries Fast

  The Cement Dries Fast We have all heard about first impressions. You have less than 30 seconds for someone to judge you – That could be a positive or negative perception. How do others perceive you? Is your first

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Episode 294 – Speed to Wealth – Get On The Fast Track To Success

  Speed to Wealth – Get On The Fast Track To Success ast week we talked about self-persuasion and your “Brakes to Your Success.” The things holding you back from reaching your potential. You can’t go very far if you

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Episode 293 – Brakes of Success – Barriers to Achieving Your Dreams

  Brakes of Success – Barriers to Achieving Your Dreams Almost everyone wants to accomplish their dreams, achieve more, become a better person, or pursue bigger and better goals. And we often know exactly what we need to do to

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Episode 292 – Do Those Psychological Persuasion Tricks Still Work?

  Do Those Psychological Persuasion Tricks Still Work? What are the most talked about psychological persuasion theories? What are those techniques that people are using to get deep in the human mind and persuade under the radar? Some might sound

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Episode 291 – Cracking The Gatekeeper Code

  Cracking The Gatekeeper Code So who is this gatekeeper? Well, that’s the person that’s trying to stop you from getting to the person that you need to talk to you. This is the person you are attempting to persuade.

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Episode 290 – Turning That No to Yes

  Turning That No to Yes Tired of hearing that nasty word – The word NO. That NO is costing you money and costing you business. (Maybe costing you dating opportunities. There are things you are doing that can guarantee

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Episode 289 – Dealing with Remorse and Refunds

  Dealing with Remorse and Refunds We have all been there – someone did not promise what was supposed to be delivered. What was your reaction? Has it happened to your company? What causes buyer’s remorse? What causes someone to

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Episode 288 – What’s First? – Connect or Credibility

  What’s First? – Connect or Credibility I was traveling with a famous personal development speaker (not going to reveal His name). It had been a very long day and we arrived at our next destination. It was very late

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Episode 287 – How to Get Referrals Without Asking –Stacey Brown Randall Interview

  How to Get Referrals Without Asking –Stacey Brown Randall Interview Is most your business or sales based on referrals? Do people instinctively remember to refer you to their friends or colleagues? Getting referrals makes persuasion easier, trust is not

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Episode 286 – How Your Height And Weight Affect Persuasion And Influence

  How Your Height And Weight Affect Persuasion And Influence Does appearance matter? We are all taught not to judge each other by appearance. But at the end of the day we all end up judging each other subconsciously and

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Episode 285 – How to Borrow Credibility

  How to Borrow Credibility Are You Credible In The Eyes Of Your Prospect? Credibility is a huge aspect of influence. You could be the smartest person in your field or even the most qualified, but if that is not

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Episode 284 – Price Is Not The Issue – YOU Are

  Price Is Not The Issue – YOU Are Never fight on price. Price in not the issue – you are the issue. Only 6% of things are bought on price. Anybody can fight on price. Let’s learn 14 techniques

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Episode 283 – Emotions (EQ) That Hinder Influence

  Emotions (EQ) That Hinder Influence Can you use fear to persuade? Does mood matter when you are attempting to influence? What about resentment, worry, depression and happiness – How do these emotions affect your ability to persuade? Your emotional

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Episode 282 – Emotional Intelligence (EQ) and Lying

  Emotional Intelligence (EQ) and Lying Did you know your Emotional Intelligence (EQ) is more important indicator for success and wealth than your IQ? This EQ is also critical in your relationships and your ability to read people. Emotional intelligence

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Episode 281 – How to Spot a Lie

  How to Spot a Lie How do you spot a liar? How do you know if someone is really telling you the truth or they are trying to take advantage of you? Deception and lying has been in the

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Episode 280 – How to Persuade Men vs Woman

  How to Persuade Men vs Woman Does gender make a difference in sales, and in persuasion? The last 10 years of research says – YES. Your gut instinct says – YES. Men and woman like to shop differently, and

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Episode 279 – Meta Programs and Mindset

  Meta Programs and Mindset What is a meta-program and how does it help you become a better persuader? A meta program is the way we lean most of the time in terms of the way we act and react

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Episode 278 – How to Influence Up (And To The Side)

  How to Influence Up (And To The Side) Do you negotiate with people of equal authority? Do you have to deal with other managers or senior management? Do you have to sell to people that feel like they know

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Episode 277 – Unlimited Referrals

  Unlimited Referrals There are many ways to double your income this year, but one of the easiest. Is to double the number of referrals you are getting. Half of your business should be based on referrals. It is so

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Episode 276 – Psychological Tricks To Make People Like You Immediately

  Psychological Tricks To Make People Like You Immediately Do people like you? Can you connect with anyone? When introduced to someone – Are they really happy to see you? Are you sure? How to Make People Like You This

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Episode 275 – YOU are causing the objections!

  YOU are causing the objections! Why do your prospects keep saying NO? Are you the cause of the objections you are getting? What mannerism or things are you doing that turn people off and trigger objections? The Clothes That

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Episode 274 – Neurosculpting and Self Persuasion – Interview with Lisa Wimberger

  Neurosculpting and Self Persuasion – Interview with Lisa Wimberger The psychological edge gained by top persuaders cannot be overemphasized. How do great persuaders prepare their minds for success? This mental aspect is one of the most important (and usually

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Episode 273 – Most Persuasive (And Least) Superbowl Commercials and How to Get A Piece of that Amazon Pie – Interview with Adam Hudson

  Most Persuasive (And Least) Superbowl Commercials and How to Get A Piece of that Amazon Pie – Interview with Adam Hudson How persuasive were the superbowl commercials. What worked? What bombed? Just because you liked or remembered a commercial

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Episode 272 – Dealing With Jerks, Meanness and Rude People

  Dealing With Jerks, Meanness and Rude People How do you deal with those jerks? You know the ones I am talking about. How can you get them on your team? How do you influence them to be nice and

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Episode 271 – The Smell of Fear and Embedded Command Studies

  The Smell of Fear and Embedded Command Studies Embedded Commands In persuasion and influence, it is the little things that can make a big difference. For example, does icing the kicker in football work? – You will be surprised.

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Episode 270 – Why 80% of New Products Fail – & Top Product Launch Blunders

  Why 80% of New Products Fail – & Top Product Launch Blunders Why Do 80% of New Products Fail? Why do new products suffer from such a high failure rate? Even multi-billion dollar companies agonize over product failures. What

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Episode 269 – Persuasion Darts Never Hit The Target

  Persuasion Darts Never Hit The Target This was the most popular episode of 2018. Listen and tell me if you agree…. The Modern Way To Ruin Relationships Most persuader’s don’t understand feature – benefit or emotion vs logic. They

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Episode 268 – Copywriting Secrets #2

  Copywriting Secrets #2 On this episode you will learn: -Secrets to good copywriting -How to attract more customers on the internet -The missing piece to your call to action You only have 3-5 seconds to attract customers on the

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Episode 267 – How to Influence with Copywriting Secrets

  How to Influence with Copywriting Secrets This week’s podcast is going to talk about 2 important things to increase your influence. 1. How can you learn to write compelling copy that can influence anyone? This could be writing an

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Episode 137 – 2 Ways to Enhance Credibility

Why are some people easier to trust than others?  Why do some people just seem to trust others effortlessly (sometimes to a fault)?  An article from Psychology Today explores this. How do you overcome this lack of credibility? Here are

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Episode 100 – Shameless Bribery and Using Testimonials

It’s been 100 episodes!  After inserting some canned applause and patting themselves on the back, Kurt and Steve discuss why disobedient kids may actually make more money as adults.  They then proceed to insult people who don’t listen to their

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