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Episode 531 – Using Smells And Sensory Marketing To Increase Influence

  Using Smells And Sensory Marketing To Increase Influence Numerous studies have been conducted on the impact of scent and fragrances on association. A study conducted among undergraduate students found that female students wearing perfume were rated more attractive by

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Episode 85 – What Clients Like Most About Top Persuaders

Have you ever witnessed an animal “sniff” another animal and thought “wow I’m so glad I’m human?”  A recent study featured in The Economist shows that you might rely on smelling other humans.  Check out the study here. On this

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